Building Better Client Relationships

Posted by Amy Wallace Amy Wallace on .

A week ago, Emily Cohen wrote an article on entitled The 5 Assumptions That Will Sabotage Your Client Work. In it, Cohen goes over some of the assumptions that are easy to make when working with clients, why they aren’t always true and how to address them differently.

It was an interesting article because the key message by the end is that communication is the most important part of your relationship with your client.

Cohen opens the article, writing:

There’s an old business tru-ism that goes something like: “when you assume, you make an ass of you and me.” The expression is especially pertinent to creatives who make incorrect assumptions about client relationships. When we make an assumption, it is often because we are afraid. When it comes to client relationships, sometimes it is easier to keep your head down and keep working. However, these relationships are all about communication.

This is a two-way street in which your need to get the right information from the client while also keep them up to date with how everything’s going on their project.

To get an idea about how to ask the right questions to get the best information from your clients to better work on their project, take a look at the rest of Cohen’s article. She has some great tips about how to solidify great relationship with your clients.

When it comes to keeping your clients up to date with how work on their project is going, there are many ways you can keep communication flowing. You can give them access to a spreadsheet or to the backend of your project management tool but that’s not always a nicely designed way to do it.

Updatey was created with exactly the idea of solving this problem in mind. If you want to keep your clients informed, Updatey’s timeline is a way to do so while making sure the client sees what’s happening in a clear and beautiful way.

We know how important this client relationship is so we’re busy working on something exciting that we have in the works for the next big update, all to help you keep you clients up to date more beautifully and more easily.

If you want to see how Updatey’s timeline can help you maintain great communication with your clients, or help you organise your projects, sign up here for a free trial. Let us know what you think or get in touch just to say hi.

Written by Amy Wallace